Winning through the Downturn: A Playbook for Growth
When a downturn strikes the first reaction of many companies is to trim back costs, focus on what worked in the past and to wait for better times.
However, what worked in a buoyant market doesn’t work in a downturn.
Our work with leading companies over many decades has shown that if you’re not changing WHAT you do, and HOW you do it to adapt to these disruptions you risk losing relevance now, and can compromise growth when the market rebounds. So we’ve created a proactive playbook you can use to adapt and thrive despite economic downturns.
The playbook is not about blue-sky ideas. It is about practical and creative ways to identify little things which will have a big impact. You already have most of what you need, you just need a framework and the understanding to allow you to adapt your business to grow through a downturn.
And the good news – the changes you make to survive the emerging challenges of the downturn are the same ones that position you to grow most quickly when the market returns.
Find out more by downloading the playbook for free here.
Access this Guide
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Discover how we enabled Spinbrush to leverage consumer insights to innovate and excel in the competitive powered toothbrush market with our strategic approach.
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Energenie Smart Home Controller
Redesigning the Energenie Smart Home Controller interface to introduce low-power radio technology, enhancing device functionality for centralised home heating control, and launching nationwide.
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Ax1 – Revolutionising Car Infotainment
Developing the Clarion AX1, a revolutionary car infotainment system that uses Android OS to offer enhanced connectivity, streaming, and a touchscreen interface, redefining the in-car experience.
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Innovation Design: New technology to transform luxury products
Successfully integrating a new technology within a luxury brand's product line, significantly enhancing consumer experience and setting a benchmark for future energy-efficient innovations.
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Future of Plastic Packaging
Exploring the future of fresh food packaging with Klöckner Pentaplast. Read how our innovative strategies helped balance enhancing sustainability whilst meeting consumer demands.
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Telehealth Innovation – Connecting Patients to their Carers
Revolutionising telehealth with the MonitorMe phone, seamlessly connecting patients to healthcare providers for vital signs monitoring.
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Drone Inspection of Solar Farms
Enhancing solar farm efficiency through advanced drone inspection and automated analysis of diagnostic data.
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Ensuring the Future Safety of Windfarms
Developing a cutting-edge solution using deep learning to effectively differentiate between radar tracks from aircraft and wind turbines, enhancing the safety and efficiency of air traffic control.
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Multi Disciplinary Support for a Cambridge Start-Up
Providing multidisciplinary support to Monumo, enabling the development of next-generation electric motor designs and assisting in raising over £10 million in seed capital.
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Strategic Alignment for Global Veterinary Brands
Discover how Ignite Exponential help Vetoquinol maintain market dominance with robust, innovative life cycle management planning.
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Facilitating CamelBak’s connected product innovation strategy
Facilitating CamelBak's strategic innovation shift towards connected products by hosting a Learning Exchange with industry experts, shaping a confident future direction for the brand's digital integration.
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Drive growth & enhance experience while reducing material use
Delivering insights on fostering business growth and enhancing the consumer experience through strategic reduction in material use.
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